EKB is an online shop for everything related to catering and hotel supplies.

EKB places particular emphasis on crockery, cutlery, glasses and porcelain.

About EKB

Since 1992, EKB has been one of the leading suppliers of professional hotel and catering equipment. The family-owned company, based in Germany, offers a wide range of brands, from porcelain, glassware and cutlery to customised printing solutions. Hotels, restaurants and event companies benefit from high repurchase security, short delivery times and a wide range of products from renowned manufacturers such as Villeroy & Boch, WMF and Zwiesel. With a modern showroom and personalised advice, EKB stands for quality, creativity and tailor-made solutions in catering and hotel equipment.

initial situation

EKB pursued the goal of sustainably expanding its own digital B2B activities and optimally positioning itself for the future. The existing online presence was to be replaced by a modern, powerful solution that was both functional and visually appealing. The focus was on a secure and scalable platform that not only supports sales but also acts as a showroom, bringing the high-quality product range to life digitally.

Our idea

In close collaboration with EKB, we developed a customised B2B platform based on Shopware 6. Our approach combined technological excellence with a clear, user-oriented design. This included the development of a custom template, the integration of payment providers, the setup of automated email processes, and the flexible management of customer groups and shipping costs. In addition, we relied on a high-performance search with Doofinder and designed newsletter templates in Cleverreach.

The result

The result is a modern, secure and user-friendly B2B shop platform that serves as a long-term basis for EKB's digital sales. It offers an efficient shopping experience, a noticeably more showroom-like character and supports the company in sustainably increasing its B2B sales. With this solution, EKB has laid the foundation for further expanding its market position in the digital catering wholesale sector and strengthening customer loyalty in the long term.

The new EKB online shop

EKB Shop Mockup

Ready to take off with us?

Get in touch with us today for a free initial consultation!

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